Summary
The hotel group’s current website was relaunched by sitegeist in August 2011 and is based on TYPO3 Version 4.5. At the time of the redesign particular attention was paid to the issues of “usability” and “flexibility”.
The objective was to make the website as well-structured and easy to use as possible for users. In this context a generously proportioned drop-down navigation menu was used for the first time. It not only provides links from the first to the third level but can also include space for hotel offer teasers and additional information. TYPO3 is all the customer’s editor requires to manage this navigation menu. The website remains an absolute benchmark when it comes to navigation-related best cases.
Another innovative approach which must be mentioned is the relocation of the central hotel data. Addresses, hotel directors, APIs, hotel rating interfaces and geo-data or weather information for all the hotels are managed in a central TYPO3 table – not as content elements on the individual hotel websites.
